Boffi Spa CEO Roberto Gavazzi and Boffi USA-President Lilian Leong joined Boffi Georgetown Showroom Manager Julia Walter and Senior Designer Alberto DeMarco, along with more than 100 guests including DC’s top architects, to celebrate Boffi’s 80th Anniversary — sponsored by Miele — in the Boffi Georgetown showroom earlier this month.
The installation of new kitchen, bathroom, wardrobe and accessory lines in the Cady’s Alley showroom were among the highlights of the evening event where Gavazzi shared insight into Boffi’s 80 years of success as well as his 25 years with the high-end Italian kitchen and bathroom company, which is now in 55 countries.
“Our first showroom in the US opened in New York City, in the Soho area, in 2000,” says Lilian Leong, Boffi USA-President. “Since then, we’ve opened in Los Angeles, and then DC. Now, we’re also in Chicago. Boffi Georgetown is one of the most beautiful showrooms for us. Not only is its location beautiful, in the hub of design and fashion, its interior affords us the space to showcase our products without reserve.”
For a company to be in business for 80 years, the brand must have value and continue to evolve. “When visitors enter a Boffi showroom, they might be surprised by the products, but also by the charm and character of the space,” Boffi Spa CEO Roberto Gavazzi added. “But we have to sell more than products; we have to create emotions in a space.”
*Photos credit Kaz Sasahara