Mad Men’s Peggy Olsen ‘Demanded Success’ at Vocus’s annual marketing / PR industry event at National Harbor Thursday night.
Yes, that was Elisabeth Moss, who plays Peggy Olsen on AMC’s popular show Mad Men, answering a slew of marketing questions after delivering the closing keynote at the kick-off to Vocus‘ annual marketing conference, Demand Success. Alongside Ann Oldenburg from USA Today who weighed in on industry specifics, Moss identified some of the challenges of being playing a pioneer female marketer in a male dominated profession.
In honor of her presence, Vocus hosted a Mad Men-themed networking party — A Sterling Affair — to follow the keynote, overlooking the Potomac River on the RiverView Terrace. The meet and mingle gavemarketers, PR pros and business executives from all over the DC area a chance to “don” their best 1960s attire… shift dresses, head scarves, watercolor prints, tailored power suits, fedoras and modern takes on the 50s nipped waist.