SweetLife 2013

When:
May 12, 2013 @ 1:00 AM – 2:00 AM
2013-05-12T01:00:00+00:00
2013-05-12T02:00:00+00:00
Where:
Merriweather Post Pavillion
10475 Little Patuxent Parkway
Columbia, MD 21044
USA
Cost:
$75+

Sweetgreen, the much-loved, organic, farm-to-table salad shops founded in Washington, D.C., and soon opening in NYC and Boston, has announced the lineup for the fourth annual sweetlife 2013: an unforgettable music + food festival on Saturday, May 11th, at the Merriweather Post Pavillion in Columbia, MD. The festival attracts a curated selection of cutting edge artists and 20,000 attendees – not to mention outstanding food from top chefs, food trucks, local purveyors and farmers. Tickets can be purchased at TicketFly.com.

Created by sweetgreen founders Nicolas Jammet, Jonathan Neman and Nathaniel Ru, the Festival is now in its fourth year and attracts a curated selection of cutting edge artists and 20,000 attendees – not to mention outstanding food from top chefs, food trucks, local purveyors and farmers. An annual celebration of flavorful music and delicious and wholesome food, the event embraces good living, along with health and well-being, community and sustainability, and leaves a gentle footprint as a carbon-neutral event – a party with a purpose.

This year’s Main Stage will feature the bands Phoenix, Passion Pit, Kendrick Lamar, Yeah Yeah Yeahs, Gary Clark Jr., Solange and Lindsey Stirling. The second stage, a.k.a. The Treehouse, will showcase some of sweetgreen’s favorite new artists, including Holy Ghost!, Youth Lagoon, Foxygen, Haerts, Robert DeLong, MS MR, twenty | one | pilots, Shark Week, Nicky Blitz, and Knocked up Kids.

FOOD:
The food lineup at the event is just as sweet. The VIP section will feature a sweetgreen grab-and-go stand, as well as some of D.C.’s top chefs: James Beard Award-winning chef RJ Cooper of Rogue 24; 2013 James Beard Award-nominated chef Spike Gjerde of Woodberry Kitchen; and Food & Wine magazine’s “People’s Best New Chef” nominee Erik Bruner-Yang of Toki Underground. In the Experience Forest, general admission ticket-holders will enjoy a decidedly local flavor with a pop-up sweetgreen restaurant and various sweetgreen grab-and-go stands; delicious offerings from Toki Underground; D.C.’s most popular food trucks such as Pepe by Jose Andrés, Takorean, The Big Cheese, and Kushi Moto by Kushi Izakaya & Sushi; all things we love to eat from the Chesapeake Bay; locally sourced fruits and vegetables from nearby farms; delicious snacks from some of our favorite healthy purveyors; and local wine and beer on tap (see below for more detailed listings).

VIP:The festival’s VIP section will be divided into two exclusive areas: VIP Main and VIP Treehouse. VIP Main will feature a sweetgreen grab-and-go stand, as well as Rogue 24’s chef RJ Cooper who will preview his forthcoming restaurant, Gypsy Soul, with dishes inspired by the new menu. In VIP Treehouse, chef Erik Bruner-Yang of Toki Underground will bring his stellar modern take on traditional Taiwanese dishes, and chef Spike Gjerde of Woodberry Kitchen will showcase his 100% locally-sourced, nose to tail cooking. Also included: covered cabana lounges and seating, complimentary sweetgreen salad tasting and free filtered water, and two separate VIP viewing areas.

THE EXPERIENCE FOREST was designed to further enhance the venue’s beautiful forest setting, with three separate entrance points to give festivalgoers the sensation of walking through the woods and discovering different food villages. Here’s a rundown of what festivalgoers can expect to find in the Experience Forest:

 
sweetgreen

For the first time, sweetgreen will have a pop-up restaurant and various sweetgreen grab-and-go stands at the event, offering its hugely popular salads, wraps, grain bowls, yogurt and house-made lemonade to festivalgoers. Fuel up for a day of fun with something healthy and delicious.

the Roadies

Rev on up to food truck row and park yourself next to some of D.C.’s favorite food trucks, featuring Pepe by Jose Andrés, Takorean, The Big Cheese, and Kushi Moto by Kushi Izakaya & Sushi.
 
the Wharf
Take a seat at one of our 25-foot communal tables and enjoy the best of the Chesapeake Bay: lobster rolls from Luke’s Lobster, salted oysters from Rappahannock, Hammer & Claws Blue Crab Feast, and more.
 
the Locals
In this neck of the woods, everyone’s a local. Get a taste of some of D.C.’s best restaurants and meet the farmers who provide sweetgreen with the freshest offerings around. Partners include Toki Underground, 13th Street Meats, Bev Eggleston from Eco Friendly Foods, TaDah! Foods, DGS Delicatessen, and Everlasting Café.
 
the Farm
In collaboration with FRESHFARM Markets, the largest network of farmer’s markets in the Chesapeake region, stop by the Farm to meet the farmer’s who provide the D.C. community with their freshly grown, bountiful harvest.
 
the Tavern
Cool off with a cold one. Featuring local favorites such as DC Brau, Flying Dog, Mountain State Brewing Co., Peak Organic Brewery, Chocolate City Brewery, Boordy Wines, and more.
 
the Serious Eats Boroughs
Enjoy All American Sliders by Serious Eats, as well as sandwiches from Tom Colicchio’s ’wichcraft, all curated by the renowned food blog.
 
the Market
Running late to see your favorite artist? Stop by the market for a quick pick-me-up from Dolcezza, Vigilante Coffee, Chia Company, KIND Snacks, Bakery de France, Sticky Fingers and Kushi Isayaka.
 
*****
 
SUSTAINABILITY AND GREEN INITIATIVES
 
Carbon Neutral
From the green tags (a.k.a. renewable energy certificates) the festival purchases to the solar panels installed on the roof of the Main Stage, sweetlife is committed to offsetting the power generated at the event.
 
Compost!
With the help of Fatworm Composting, sweetlife has created tri-waste stations to minimize the amount of trash headed to the landfill after the concert. Each experience vendor will provide compostable utensils, cups and napkins.
 
Collect, recycle, redeem!
No bottle or cup left behind. Collect recyclables from the festival and trade them in for custom sunglasses, a festival art poster, skateboard, and other sweet swag.
 
*****
 
GETTING THERE: ROCK & BUS
Rock & Bus provides festivalgoers with luxury transportation at an affordable price. Pickup locations are available throughout the city and region. So round up your friends and reserve your seats today!
 
TICKET INFO
 
General Admission Lawn tickets are available for $75.
General Admission Pavilion tickets with open seating and Pit Access are $95.
VIP: There will be a limited number of VIP Tickets available for $150. Admission includes:
  • Access to viewing areas (prime seating and pit access in the Main Pavilion plus a viewing area and lounge at The Treehouse)
  • Covered Cabana Lounges and seating
  • Outstanding food and drink offerings curated by Rogue 24’s RJ Cooper, Toki Underground Erik Bruner-Yang, and Spike Gjerde’s Woodberry Kitchen.
  • Complimentary sweetgreen salad tasting
  • Free filtered water
Tickets available via: TicketFly.com.
 
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