Indochino Pops Up for Suit Purchasing

By K Street Kate in Around Town, Fashion/Style, Shopping · March 4, 2013 · No comments

Bespoke beware?! If you can take your own measurements — and make a few style and material selections — your suit shopping may have just hit cyberspeed.

An online men’s clothier based out of Vancouver, Indochino‘s big sell is made-to-order suiting for the computer generation. Ten quick measurements you can take in your own home can result in a customized suit (or any other mix of menswear) delivered worldwide within five weeks.

But what about those who don’t know how to wield a tape measure or choose between linings and collar felts?

Now hitting its 26th city, the brand has been going offline and introducing itself to America through a series of city pop-up shops or Traveling Tailor experiences. Through Sunday, March 10th, at Living Social’s 918 F Street venue, men can make an appointment to be sized and styled by Indochino’s city-centric staff — and nab a free dress shirt (with a suit purchase) in the process.

A $379 suit in ten minutes? Looks like custom is only a click away.

Kate Michael, aka K Street Kate, is the President and Founder of a local online media company comprised of a magazine K Street Magazine and talk show The District Dish, devoted to lifestyle news about the District of Columbia. Hip, happening and hyperlocal, Kate formed the company while serving as Miss District of Columbia 2006 and competing in Miss America (2007). When not writing or serving as an event or on-air talent, Kate also works as a professional spokesperson and model having walked the runway for such industry icons as Valentino, Peter Som, Dior, Badgely Mischka, and Oscar de la Renta. Her media portfolio includes a spread in Elle magazine and features on Inside Edition and BBC World News' "The Real Cities" series as well as work appearing on NBC, DC's NewsChannel 8, Comcast and other local publications.