Diageo Makes *Maple* Holiday Magic at the Howard Theatre

Instagram photo credit @peachmcgeach

Monday night, Diageo brought together spirits enthusiasts and industry insiders for its annual holiday party at the Howard Theatre, boasting a musical performance by Raheem Devaughn — to accompany attendees’ own entertainment in photo booths and with ice sculptures — not to mention Diago’s own product pours.

Instagram photo by @candicenicolepr

But the real reason guests like Lexy Karolyi, Yodit Gebreyes (in own Instagram photo, above), Carlita Pitts, Johnna Rowe and Miles Gray rallied on the Manic Monday was to be among the first to taste the brand new Crown Royal Maple, debuting at the event.